A Rare Interview: Marketing Tips for Projectors in Business (Human Design)
Recently I was interviewed by Charlie Maginness of "The Projector Movement." If you've never heard of "Projectors," they're one of four Human Design types. Human Design is a system that explores the energy of human beings. It's important to honor your unique energy as...
Writing Tip: Aim for Simple 5th Grade Language
“The definition of genius is taking the complex and making it simple.” ― Albert Einstein There are a million ways you could express an idea... a million ways you can write a particular sentence, paragraph, or article. What's the best way? Ah, the editor in me...
Has the whole concept of ‘research’ been thrown out the window?
I'm an intuitive, big-picture person, and I don't need a lot of facts, data, or pros and cons lists to be able to know if something is true or not... or to be able to discern whether something (or someone) is healthy for me... or not. It's pretty obvious to me. My...
Ignore the “Narrative”
Be careful what "narratives" you pay attention to. Attention is like water and fertilizer, growing whatever it's placed upon. (It's actually a creative force.) Currently, there is a ridiculous narrative going around... that says... "Businesses have been squashed and...
My book is now on Amazon!
This morning, after doing my positivity routine, and setting my attitude for day... I discovered my book is now available on Amazon. What a nice surprise to wake up to. I thought it would be a few more weeks... but it's up now. Hardcover & paperback are available....
Your Greatest Oppressor
I'm listening to a GREAT audio book on YouTube, "The Secret Door to Success" by Florence Scovel Shinn. She's quickly becoming one of my new favorite authors. There are so many nuggets of wisdom and truth bombs throughout her book. Here's one of them: "Find the thought...
You’re Already Healed
The best way to heal the world (and yourself) is to be massively successful at the business you love, the one that is your God-given purpose. For several years, I’ve heard people call themselves “healers.” But there’s a fundamental problem with that label. First, it...
All Biz = Mask or No Mask?
The world is quite strange. A year ago, I never would I have predicted that today we'd be spending time, energy, and thinking about masks, of all things. (Mask: a device used to hide, disguise, or to amuse or terrify other people.) Life has morphed into a simple...
Real @ss Conversations in the Sauna!
A few weeks ago I was in the sauna at the gym, talking to a woman who was wearing a mask. She initiated a conversation. In 180-degree heat, we ended up talking about how much we both love the sauna, where she had previously worked (Silicon Valley), the gym, and life....
Anti-Marketing During Covid:
Your Biggest Threat is You
If external forces appear to have destroyed your business, remember this simple anti-marketing principle: Your only competition is your former self. In The Anti-Marketing Manifesto (coming fall 2020) I wrote: “Your biggest threat in business isn’t anything outside of...
“Every Business Owner Should Read This Book!”
Buy a paperback, Kindle, or hardcover copy on Amazon or other online retailers.
