What barre class taught me about small daily actions
I’ve been taking barre classes on and off for over a year. In between weightlifting, HIIT, MMA training exercises, and dancing, I do barre. Barre is easily the toughest, most intense type of exercise I’ve ever done. But you’d never guess that, looking at the types of...Why Natural Food Marketing is BS – “We Can Put the ‘Natural’ Label on Pretty Much Anything”
Traditional marketing is all about spreading ignorance and lies, while hiring paid actors to talk in fake-cheerful voices. Meanwhile, anti-marketing is about spreading truth. Example: the food industry has slung around the word “natural” so much,...American’s Don’t Trust ‘Natural’ Health Claims, But They’re Spending More to Eat Healthier
According to a recent CNN Money article, “Americans don’t trust the food industry’s nutrition claims, but that doesn’t stop them from paying up to eat a little healthier.” The article sites a recent poll conducted by Nielsen, an...So backwards!
Just finishing up my review of OPMC’s for the week (Other People’s Marketing Campaigns). Saw something crazy: People are LOVING the new McDonald’s campaign. People are HATING Whole Food’s “Values Matter” campaign. WTF? Me...“Every Business Owner Should Read This Book!”
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