by Michelle Lopez | Aug 31, 2016 | Blog
The primary battle in the universe is between creation and mis-creation. – David Neagle When we sit down to create something we want, we’re in “creation” mode. Our level of success in that project depends entirely on our ability to create...
by Michelle Lopez | Aug 25, 2016 | Blog
If your intent is to increase online sales, read up… In yesterday’s post I forgot to mention WHY email marketing is more effective than social media marketing. It boils down to one thing: User intent. When someone goes on social media, what’s their...
by Michelle Lopez | Aug 23, 2016 | Blog
Certain people have an “energetically clean” style…meaning they don’t care whether or not others like them or agree with them. An energetically clean person can help people see a problem in their life. And they can present a solution. But they...
by Michelle Lopez | Aug 14, 2016 | Blog
The blog I posted yesterday got a high response. (If you missed it, you can check it out here: How to Boost Sales with YouTube Videos) I just want to quickly clarify a few things about YouTube videos…because people often like to over-complicate things, or make...
by Michelle Lopez | Aug 13, 2016 | Blog
There are two breeds of YouTubers. The first breed consists of people who post YouTube videos about themselves, their business, or some other topic…and it pretty much ends there. I call these “Non-Sales-Oriented YouTubers.” They may build huge...